Wed 02 October 2019

The palatial A-ROSA Kitzbühel – host hotel of the 7th annual World Ski Awards – has undergone an exciting major renovation programme ahead of the start of this year’s event.

The multi-million euro refurbishment at the landmark Alpine luxury resort includes a new world-class spa, new public areas, new rooms and enhanced suites, improved facilities and a spectacular new hotel entranceway.

Designers have delivered a modern yet timeless look that will give guests subtle flavours of Tyrolean chic within a fairy-tale mountain setting.

The upgrading of the A-ROSA Kitzbühel Spa has been the centrepiece of the extensive project. Guests can now enjoy an unprecedented 3,500 square metres of world-class facilities. The spa now offers a multi-sensory wellness experience, combining the very latest technological innovations within a relaxed, stylish contemporary setting.

Whether unwinding in the indoor or outdoor pool, the panoramic sauna or herbal steam room, relaxing in the pine lounge or enjoying a sensory massage, guests will be able to feel the overwhelming power of mother nature in this most legendary of Alpine locations.

In addition, the new fitness area equipped with leading-edge training machines and facilities, the award winning OM&CO yoga studio, and the in-house styling salon offering beauty treatments using the world’s very best cosmetics, will all complement the new A-ROSA Kitzbühel Spa.

Another highlight of the upgrade is the hotel’s main dining area, Restaurant Streif. Traditional, local motifs combined with the highest-quality materials give the fine-dining facility a rich and warming sense of the region’s natural beauty. The dining area has also been extended with a new wine tasting area. Numerous cooking stations offer the finest in freshly prepared international modern cuisine, as well as the latest Austrian flavours.

With extensive refurbishments of the hotel rooms and suites, a stylish new entranceway and improved facilities including the new A-ROSA ski depot, World Ski Awards guests will be thrilled with our host hotel’s headline grabbing new look!

Home to the legendary Hahnenkamm Race, the historic medieval town of Kitzbühel is synonymous with ski tourism and is one of the world’s most popular wintersports destinations.


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